About the Fair
About the Fair
3rd Camping, Caravan and Equipment, Alternative Tourism Fair·21–25 April 2027 · Bursa Fuar Merkezi
About the Fair
Caravan Show Bursa 2026 official results and campaign report
Database power
BİFAŞ activated, at full capacity, the filtered industry visitor database built through Caravan Show Eurasia and Tiny Home Show since 2022.
Through multi-channel marketing, beyond ticket-code entries, 18,172 visitors (71.7%) came directly through BİFAŞ's outreach.
Direct marketing contribution
71.7%
18,172 organic visitors
Invitation and ticket-code entries
28.3%
7,183 coded entries
25,355
Total
Marketing
Audiences with the highest caravan purchase potential were reached directly through SMS, email, social media and web.
Targeted SMS
450,000+
Unique sends filtered by interest
Newsletters and VIP invitations
180,000+
Industry professionals and buyers
Social media impressions
2.4 million+
Meta and Google ad networks
Web portal traffic
125,000+
Unique visits to registration and info pages
Figures compiled from BİFAŞ marketing department campaign reports.
How invitation codes given to exhibitors and influencers converted into visitors at the gate.
Exhibitor invitation codes
68 visitors per 100 activated codes
Influencer invitation codes
58 visitors per 100 activated codes
Conversion analysis
Exhibitor invitations reached a more committed audience (direct business contacts and warm buyers). Influencer invitations activated faster but converted into physical visits less consistently.
Exhibitors
Caravan Show Bursa represents a rising way of life beyond a trade fair. Exhibitors brought trends built on freedom, minimalism (tiny living) and sustainable harmony with nature to the show floor, with 56 companies taking part.
Sustainability and environment
Solar systems, recyclable materials and low-impact technologies were in the spotlight.
Flexible, free living
With remote work on the rise, caravans were positioned as the mobile offices of modern life.
Visitors
The interests of the show's 25,355 unique visitors reflect current demand in the caravan and alternative tourism market. Most were purchase-oriented individual consumers, with notable interest from corporate investors.
42%
Individual campers and nature lovers
Nature lovers and active prospective caravan buyers.
24%
Tiny house investors (hotel and land)
Professionals planning tourism facilities or developing land.
18%
Hardware and equipment buyers
Owners upgrading their caravans or sourcing parts.
16%
Adventure and outdoor athletes
People looking for camping, trekking and extreme sports gear.
Timeline
According to turnstile data, visitor traffic peaked at 14:00 every day.
Peak hour
14:00
Highest instant entries every day
Busiest window
13:00–16:00
Continuous heavy flow through the gates
Busiest days
Weekend
Cumulative attendance record
Geography
The show welcomed visitors from 42 countries and 73 provinces of Türkiye.
Unique visitors from across Türkiye by city.
Alongside European countries with a strong caravan culture, trade delegations came from countries investing in alternative tourism.
Strong turnout came from the Marmara and Aegean regions as well as the Black Sea, Central Anatolia and the Mediterranean, with organised groups and individual visits from neighbouring provinces.
Press and media
PR and media work throughout the show earned wide coverage in national and local press, on television and across digital channels.
Press articles
120+
Features and trade news in national papers and magazines
TV and live broadcasts
45+
News bulletins, live links and interviews
Digital publications
300+
Industry websites and blogs
Total reach
4.2 million+
Media outlets, agencies and social channels
Next edition
After this success, Bursa Caravan Show is taking its goals to a global scale.
Show title
3rd Camping, Caravan and Equipment, Alternative Tourism Fair
Dates
21–25 April 2027